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Describing Products & Services – Business English A2

Describing Products & Services – Business English A2

BUSINESS ENGLISH · A2 · MINI LESSON

Describing Products & Services

Kako opisati karakteristike, prednosti i podršku kupcima.

Feature / benefit / price

Feature je karakteristika, benefit korist za kupca, price iznos koji se plaća.

CorrectA long battery life is a useful feature.
Incorrect in this contextA long battery life is a price.

Feature opisuje osobinu proizvoda.

Garancija i podrška

Warranty je garancija, support pomoć korisniku, a replacement zamenski proizvod.

CorrectThe laptop comes with a two-year warranty.
Incorrect in this contextThe laptop comes with a two-year replacement. (when length of guarantee is meant)

Warranty označava uslove garancije.

Dostupnost i stanje

In stock znači na zalihama, out of stock nema na zalihama, available dostupan.

CorrectThe printer is in stock today.
Incorrect in this contextThe printer is out of stock today. (when units are ready to ship)

In stock označava da imamo komade na zalihama.

Zapamtite: U poslovnoj komunikaciji izbor izraza zavisi od situacije, odnosa sa sagovornikom i nameravanog značenja. U ovoj lekciji posebno vežbate: Feature / benefit / price, Garancija i podrška, Dostupnost i stanje.
15 QUESTIONS · A2

Test Your Knowledge

Choose the best option for each business situation. Click Check Answers for feedback and explanations.

1. This phone’s waterproof design is a product ___.

2. Saving two hours a day is a major ___ for users.

3. The retail ___ of the device is 120 euros.

4. A built-in camera is a standard ___ of this laptop.

5. Lower electricity costs are a customer ___.

6. The product has a 24-month ___.

7. Contact technical ___ if the app stops working.

8. The machine was defective, so the store sent a ___.

9. Repairs are covered by the manufacturer’s ___.

10. Our customer ___ team is available all week.

11. We have 50 units in the warehouse; the item is ___.

12. We sold the last unit; it is ___.

13. The digital service is ___ to customers worldwide.

14. Customers can order immediately because the product is ___.

15. There are zero units left; the product is ___.


Nivo A2 označava okvirnu složenost vežbanja. Test nije zvaničan CEFR ispit i ne predstavlja pravni ili finansijski savet.

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